What is your Brand Context?

What is your Brand Context?

If your Brand Archetype is your character, the context is the culture that your brand lives in. I use the Hunger Games movie to explain the concept.

What is your brand context? What is YOUR conversation worth having? Come join us in the Facebook Group  to talk about it.

Listen here: http://kayeputnam.podbean.com/e/what-is-your-brand-context/