Magician Brand Archetype

About the Magician Brand Archetype

Magician Brand Archetype Infographic
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Understanding + Leveraging your Magician Brand Archetype

Goal: To make dreams come true, understand the laws of the universe

Greatest fear: Unintended negative consequences

Weakness: Becoming manipulative

Talent: Finding win-win solutions, imagining a better future

AKA: The visionary, catalyst, inventor, charismatic leader, shaman, healer, medicine man, intuitive, wizard, inventor, transformer

Voice: Expansive, moving, articulate,

What customers FEEL:  “I want to experience that,” “I’m on the cutting edge,” fascinated, enchanted,

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Magician Brand Archetype Inspiration

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Get the Magician Brand Archetype Inspiration Kit

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Learn More About the Other Brand Archetypes

Innocent | Girl/Guy Next Door | Caregiver

Hero | Creator | Explorer

Maverick | Entertainer | Lover

Sage | Magician | Royalty