Explorer Brand Archetype

About the Explorer Brand Archetype

Explorer Brand Archetype Infographic
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Understanding + Leveraging your Explorer Brand Archetype

Goal: To experience a better, more authentic, more fulfilling life, freedom

Biggest fear: Getting trapped, conformity, and inner emptiness

Weakness: Aimless wandering, becoming a misfit

Talent: Autonomy, ambition, being true to one’s soul

AKA: Seeker, wanderer, individualist, pilgrim, trailblazer, pioneer, adventurer

Voice: Open-minded, resourceful, tolerant,

What customers FEEL: Adventurous, cultured, “I have no limits,” amazed, alive

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 Learn how to leverage the Explorer Brand Archetype in YOUR business.

Explorer Brand Archetype Inspiration

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Get the Explorer Brand Archetype Inspiration Kit

Enter your email address to get the brand inspiration PDF, made specifically for your archetype.

Learn More About the Other Brand Archetypes

Innocent | Girl/Guy Next Door | Caregiver

Hero | Creator | Explorer

Maverick | Entertainer | Lover

Sage | Magician | Royalty